Laurel Greocery
Click on the banner ad to learn more


2017 KGCSA Chairman
Lynn Rice
Super Quik, Inc.

Facebook

Twitter

Click on image to learn more

 

 



"Ted-Bits" | Alcoholic Beverage News | Big-Box News | Check Us Out! | Cigarettes-Tobacco-Vapor | Convenience Stores | Coupons | Credit Card Interchange & Electronic Payments | FMI | Food & Beverage Service | Food Safety | Food Stamps (SNAP) EBT & WIC EBT | GMO | Going Green & Sustainable Retailing | Grocery & Supermarket News | Health & Nutrition | Healthcare Reform (ACA) | Human Resources | Jobs | Kentucky Proud | KGA/KACS News | Leadership | Legal | Legislative - Kentucky | Legislative - U.S. Congress | Local Issues | Loss Prevention | Lottery | Management | Marketing, Merchandising & Loyalty | Members in the News | Motor Fuels & Petroleum News | NACS | New Products | NGA | Operations | Organics & Locally Produced | Partner Programs | Perishables: Meats, Produce, Deli, etc. | Pharmacy | Plastic Bags | Politics | Product Recalls | Regulatory-Federal | Regulatory-State | Research | Social/Digital Media | Supplier Partner News | Taxes | Technology | Theft & Fraud | Archives
KGA/KACS EXCLUSIVE! In Pursuit of Your “Dream” Customer
Posted 10-07-14 - Imagine a customer who visits your retail locations more often than your average customer, who spends more than your average customer, who purchases from some of your key categories more often than your average customer and who is more loyal to a particular retail outlet than your average customer. Can you imagine that customer? Well, you don’t have to: That customer is a regular lottery-playing customer. After having worked for a multi-state convenience retail chain for over twenty years and now consulting in the retail channel for another 16, the customer I just described above is my idea of a “dream” customer. But the total value to your revenue stream of the customer who plays the lottery on a regular basis has been poorly understood and under appreciated by the retail community for years, myself included.
Read More



Kentucky Grocers Association (KGA)/Kentucky Association of Convenience Stores (KACS)
512 Capitol Avenue, Frankfort, KY 40601, Phone: 502-696-9153, Fax: 502-875-1595 Email: info@kgaonline.org

©2010 KGA/KGCS                                                                    hosting & development by Intent.Net

111